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PASTOR GENERAL'S
REPORT
TO THE MINISTRY OF THE
WORLDWIDE CHURCH OF GOD
VOL.l, N0.14
PASADENA, CALIFORNIA
FOUNDATION AND CHURCH RECEIVING VALUABLE PUBLICITY
APRIL 4, 19 8
0
The Ambassador International Cultural Foundation has been getting some
tremendously positive news coverage over recent months due totally to
QUEST magazine articles published in recent issues. Examples of this are
numerous; in fact, they run into the thousands!
In the past four months, 1,200 radio stations across the United States had
news features about QUEST articles such as the ''Greening of the Future,"
"How to Survive a Plane Crash," and "The Good Machines."
Associated Press picked up some of the articles and carried them on their
"news features" network. Newspapers with a combined circulation of over
25 million ran whole articles or sections of articles in recent months.
QUEST and the Ambassador Foundation are always given copy rights and
credit. This type of unsolicited positive publicity is impossible to
buy even if we could bear the estimated 3-4 million dollars it would have
cost us over the last six months.
The publicity is, of course, ongoing. Every month the Foundation gets
positive coverage in the media. You may remember that during the early
months of the receivership the only positive publicity in the media that
the Church received was from its sponsorship of QUEST and AICF.
A top New York advertising man mentioned to us recently that the gradual
effect of this type of public relations is invaluable, and will prove to
be so in the future.
FROM MINISTERIAL SERVICES
--Publishing Services
Pastor's Report Comments
TOPEKA, KS--JAMES WELLS: The Church in Topeka is in good spirits overall.
There was a very good response here to Mr. Armstrong's China trip and
tapes of it. The brethren also enjoyed hearing from Mr. Dean Blackwell
when he got to come here this month. Recent baptisms have encouraged
people too.
HOUSTON EAST, TX--HAL BAIRD: Overall, attitudes seem on a positive note.
Mr. Herbert Armstrong's Romans 6-8 tape was well received by the brethren
--content-wise as well as his strong enthusiastic voice and presentation.
HARRISON, AR--TOM BLACKWELL: People enjoy hearing Mr. Herbert W. Arm
strong's tapes and are solidly behind Mr. Armstrong. They like new thrust
in Biblical format on GN and PT.
SAN JOSE, CA--JUDD KIRK: Things are going very well. I am pleased to see
that there is an increasing amount of involvement and participation in
Church activities and functions. I consider that somewhat of a barometer
of the overall condition of the Church.