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*Columbus, Ohio: WTVN (an ABC affiliate), channel 6,
Sunday,
2
p.m.
*Lexington, Ky.: WLEX (an NBC affiliate), channel
18,
Sunday, 9:30 a.m.
*Little Rock, Ark.: KTHV (a CBS affiliate), channel
11,
Sunday, 9:30 a.m.
*Nashville, Tenn.: WTVF (a CBS affiliate), channel 5,
11:30 a.m.·
*Pittsburgh, Pa.:WIIC, channel 11, Sunday, 11 a.m.
In some cases we are breaking into new areas in which we have not
been in some time, while in other cases we are simply improving
our times or moving to a different station to, we hope, reach
a new and wider audience!
MINISTERIAL AND CHURCH DEVELOPMENT As I mentioned in my most
recent co-worker letter regarding our new initiative in media, I
have been tremendously inspired to see the new potential that can
result from our efforts to produce a much higher "visibility" for
God's Work.
In addition to the media effort, we are also undertaking a new
pilot study to stimulate more community awareness and recognition
of the church at the "grass roots" level.
In order to achieve this, both Art Mokarow and Robert Kuhn have
recommended that we begin moving some of the functions
of
the
Foundation's Human Potential Center directly under the Church.
Specifically--the lectures, seminars, and community projects which
would be open to direct church sponsorship. This change in structure
will allow the Church to present the community and "good works" pro
grams in an organized manner and increase its direct visibility.
Just as the newsstand distribution program and
Y.o.u.
have been
instrumental in bringing about more community involvement through
our local congregations, so now will the Church itself become more
involved by presenting seminars and doing other humanitarian
community projects. (Our most recent seminar on "Family Enrichment"
in Pasco, WA, attracted 120 new "outside" people and added over 50
to our mailing list--and Pasco has a population of only 20,000!)
Mr. Art Mokarow will be responsible to handle this special pilot
study and report directly to me. I strongly feel that the "church
__
development" area is a necessary adjunct to "ministerial development.
'-"
·
When necessary and right, we will continue to use the Foundation
as the sponsoring vehicle for these community programs, based part
ly, of course, on the input that you field ministers provide.